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Study: Edwards Search Campaign Lacks Efficiency, McCain’s Is Strong
Started by Election Geek · 1 year ago
Story at ClickZ:
Senator John McCain’s presidential campaign spent less than half what fellow candidate Senator John Edwards did on issue-based search ads in May, but McCain got far more bang for his buck. That’s according to a new report from search firm iCrossing, based on data from AdGooroo and Google AdWords, and a survey from […] ... Continue reading »
Senator John McCain’s presidential campaign spent less than half what fellow candidate Senator John Edwards did on issue-based search ads in May, but McCain got far more bang for his buck. That’s according to a new report from search firm iCrossing, based on data from AdGooroo and Google AdWords, and a survey from […] ... Continue reading »
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